About This Course

Navigating decision-making at a prospect’s organization is critical in B2B sales. Sales professionals often fail to realize that buyers may not regularly purchase goods and services. Because of this, prospects may not be sure who is ultimately responsible for making a buying decision or what their procurement process looks like. This course will teach you how to identify the “who” and “how” of “Decision,” prepare for organizational changes that impact the selling cycle, and strategize your approach based on each stakeholder’s needs and level of influence.

Let's get started!

Course curriculum

    1. Introduction to "Decision"

    2. Activity: Introduction to "Drive"

    3. Quiz: Introduction to "Decision"

    1. Unpacking 'Who' in Decision Making

    2. Activity: Unpacking 'Who' in Decision Making

    3. Quiz: Unpacking 'Who' in Decision Making

    1. The Depth of “How” - Navigating the Decision-Making Maze

    2. Activity: The Depth of “How” - Navigating the Decision-Making Maze

    3. Quiz: The Depth of “How” - Navigating the Decision-Making Maze

    1. The Forgotten “Who” in Decision-Making - The Organizational Psyche

    2. Activity: The Forgotten “Who” in Decision-Making - The Organizational Psyche

    3. Quiz: The Forgotten “Who” in Decision-Making - The Organizational Psyche

    1. Navigating the Complex Terrain of “Who” and “How” in Decision-Making

    2. Activity: Navigating the Complex Terrain of “Who” and “How” in Decision-Making

    3. Quiz: Navigating the Complex Terrain of “Who” and “How” in Decision-Making

    1. Conclusion and Reflection on “Decision"

    2. Activity: Conclusion and Reflection on “Decision"

    3. Quiz: Conclusion and Reflection on “Decision"

About this course

  • $300.00
  • 20 lessons
  • 0.5 hours of video content

Discover your potential, starting today

Enroll today